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build your brand

So that you can stand out as a leader in your market.

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build your business

Courses, retreats, and coaching to take your business from where you are now to where you want to be.

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travel the world

With our exclusive Joie Retreat.

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who we are

Founded by Erica Powell, branding designer and business coach, The Joie Society is the reflection of over twelve years of building businesses in the event and lifestyle industries. We work with entrepreneurs to build their empires with brands that represent the best of who they are and what they do, profitable pricing models, powerful sales systems, and solid management techniques so they can build scalable businesses with more impact in less time.

We are artists, designers, writers, performers, thought-leaders, trailblazers, visual storytellers, digital entrepreneurs, high-level service providers, and venues around the world. Each of our members has a commitment to expansion and quality of both skill and service.

We believe in: artistry, freedom, equality, education, mastery, empowerment, integrity, and excellence. Love what we stand for? Explore our website to learn more...




community spotlight

From business service providers, to coaches, to lifestyle experts, our community is the digital home to skilled and talented entrepreneurs across the globe. Some of our members, have been with us for several years and have grown their businesses exponentially. Get to know some of our featured members here…

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The Joie Society is a community of lifestyle, business services, and event professionals. What do we all have in common? We're service providers offering a high level of service to our clients, and each of our members are striving to run not just an average business, but an exceptional one. Along with high level of expectations and industry leading service comes the challenge of profitability and enjoying life along the journey to success. Our coaching programs include specific trainings created by our founder, Erica Powell, that are designed specifically for high level service providers to increase profitability, boost pricing, and to support intentional lifestyle design.

If you would like to know more about us and see if our community is a fit for you, begin with our step-by-step revenue accelerating program, The Revenue by Design Blueprint. Learn about our proven method to help you plan for profit, captivate and close your dream clients on repeat, and rev up your revenue to reach your financial goals faster than ever before.

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success stories


Since connecting and working with Erica Powell & Co. I have found a renewed energy that has allowed me to run my business well and focus on areas that need change. Since one of our sales trainings, I have been able to book my clients with paid in full contracts. Aside from learning concrete business skills, it has been incredibly motivating simply being near other creatives who genuinely want to help and who have been through the exact same struggles. If you want the resources to improve every area of your business, I highly recommend Erica Powell!

After working with Erica Powell & Co., my revenue tripled over the previous year. My pricing has greatly increased. Clients are all “dream clients.” Together, we have looked at my business globally to further develop my branding, marketing, and sales strategies: with actionable measures for success. As business owners, we all can use a team of advisors, or, at the very least a business coach to challenge us and keep accountable to our goals. I truly believe the investment in Erica as my coach is a gift to my business and to myself that will keep on giving!

I can’t even begin to explain how much my business has changed and grown from diving head first and following every little thing Erica Powell & Co. teaches us! It WORKS!!! From branding to planning core offers, creating my sales process, using systems and tech, creating my new client funnel, valuing my services… I am seeing insane results and selling my collections left and right. I am fully confident in my systems and my clients can see that! Thank you Erica for the consistent push to grow and scale our businesses!

The single best thing I have done for my business to date: met Erica Powell. She has helped us transform our business, and has given us tools to up-level. I heard Erica speak about branding and online presence at a conference. The presentation was excellent so I scheduled a call. She completely understood what I was looking for, and she gave invaluable advice as to what we should do next. We have seen a dramatic difference in our business. Our business is blossoming in ways I had only dreamed of, and with Erica’s guidance my dreams are now my reality.

Julie Occhino

Chris Weinberg

Kenny Hopkins

Robin & Mark Smith









What Would be Possible

Dramatically speed up your path to success?

Set up your foundations for exponential expansion?

Design your offers, products, and services for profitability, add another offer to increase your revenue, or adjust your services to make a change if necessary?

Finally find the tools and resources you need to make reaching your financial goals a reality?

Create a boss schedule that gives you freedom to do whatever makes you truly happy and run your business the way you want to run it?

Spend more time with your family and friends and have more “me-time” every day?

This is what success looks like when you claim and design your own rich and joyful life. Inside The Joie Society, you’ll be surrounded by an endlessly empowering community committed to this collective vision and equipped with a step-by-step plan to make it happen.

Are you ready to design your own rich & joyful life?

yes, sign me up!


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